Slogans In Tourism

The tourism industry has not been exempt from the heavy blow of the crisis, being affected worldwide and having to take numerous steps. Example of these measures are the formulation of offers, reduction of staff, closing per season for hotels and many more. However, different ministries or institutions in charge of tourism have sharpened their wits out outdoor advertising campaigns that remain etched in the mind of tourists, thus creating tourist brands. These phrases or slogans are intended to capture the attention of tourists of quickly, arousing the interest of this, but at the same time leaving the intrigue of wanting to know more about the destination. Many are the slogans that have arisen, but here we will present them a small sample of slogans of countries of the Central American area and surroundings. This powerful Central American tourist destination Costa Rica has taken as tourist brand motto without artificial ingredients.

This witty slogan reflects impeccable image that Costa Rica always has offered to the world; image of sustainability, natural wonders, tranquility and ecology. This phrase knows instantly capture the interest of the traveling salesman, since in addition to providing that image of eco-destino desired, is a phrase that we see every day in our lives. In addition, the Costa Rican Institute of tourism (ICT) is working on an ingenious promotional campaign, which aims to put Costa Rica decals in driers hand in bars and restaurants of New York City, where you are invited to escape the cold and come to feel the warmth of Costa Rica. Panama Panama in recent years fueled by exceptional tourist management, directed by the famous singer and actor Ruben Blades, has suffered a real tourist boom. With a very interesting and diversified product, Panama has protected the Panama motto, stays in you. This slogan quickly demonstrates to the client that experience to live in Panama will never be forgotten and will always be part of the memories of the person.

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